I don't wanna hear again about Metallica being all about $$$...

But will they make another unlistenable album in the future?

Can't get more unlistenable than modern Metallica, tbh...

“Further plans reportedly include additional interactive experiences and a digital universe built around Eddie.”

lol. lmao, even.

When I saw them in 2016 they were advertising their mobile game at the show

Eddieverse lol

Eddie will return in Avengers: Doomsday

I can't imagine the band will be around for too much longer tbh just sounds like a way to get some extra cash after retirement

they should adapt the music video of Different World into a video game

Holy shit the Eddieverse, I just can't

Welcome to the Eddieverse. You can do anything, anything at all. The only limit is yourself... and the i-VI-VII-i chord progression.

The last album was peak tho.

"You can do anything, anything at all. The only limit is yourself"

You mean your pocket?

Is this the money hungriest metal band right now? Crazy because they're so old and already so financially successful?

idk, when bands get as big as Iron Maiden and Metallica they don't really operate as bands anymore. At that point you're dealing with corporate IP. It's why Charlie Benante is touring with Pantera while his own band puts the rest of the big 4 to shame with their energy.

Anthrax might be the more "real" band here, but you're only making money in this genre by appealing to household names. Sucks but that's how it is. Metallica is functionally their own economic unit that just so happens to revolve around four musicians.

i'd love to see a financial breakdown for how these firms make their money back on these deals, given the huge sums of money they are paying the artists up front. they almost surely do otherwise it wouldn't be such a popular practice

like these guys are in their 70s. they've already sold the 100mil records. will this pe firm really make enough on royalties, licensing agreements, etc. involving iron maiden's music to justify the eight/nine figure payout... nearly fifty years after the band's inception? i would think an artist's music would """depreciate in value""" the further and further you get from their pop culture zenith?

But the members has the final say in everything surely. And they're one of the most successful bands of all time and in their 70s. Still selling out stadium tours every year. I just don't understand how money is this important in this stage of their life. Guess we'll never know how it is to reach that level, maybe it changes your mind.

these deals (at least when its not split like this) are appealing to the artists because they are being paid upfront for their projected royalties for the next like 25-100yrs give or take, most of which they will spend dead anyway.

the monetary value of this deal doesn't seem to be public, but for reference neil young also sold just half of his publishing rights for 150 million

Drink verification can to access Eddieverse

Let's be honest, this all sounds pretty fuckin cool

"i would think an artist's music would """depreciate in value""" the further and further you get from their pop culture zenith?"

People are nostalgic for pop culture zeniths. The sad fact is that everyone who's grown out of their "Iron Maiden phase" has gone on a divergent path, they're not just migrating to a younger band who does the same thing. That's why dinosaurs are the ones selling out stadiums, because they're a convergence point for the average tastes.

It's also why Greta van Fleet have a massive fanbase despite sounding like ass. They're unashamedly just young people playing boomer music. The people who see them for what they are have a million other bands to listen to, while those who don't see it as the second coming. Even if they're a minority, they've coalesced around one band.

it makes total sense why iron maiden still sells out stadiums, but how much does one of these firms gain from that by buying half the publishing rights? and will they even be touring at all by 2030? how is their catalog not worth considerably less 10-20yrs from now than it is today?

i'm obviously wrong on all of this, these people running these firms are way smarter than me, but i just can't compute how they'd ever make the money back. maybe that's not the point at all?

if anything, eddie feels like the most valuable part of the deal, tons of people buy eddie shirts without even knowing what iron maiden is, let alone every metal fan ever

Who gives a fuck

When can I buy Eddiecoin? I want to get in early

Eddiecoin gonna be worth more than Bitcoin

[2]

Gonna fall for an Eddiecoin pump-and-dump, feelsbadman :[

Better to have loved and lost

"Eddie will return in Avengers: Doomsday" LOL

@Alex - I think theoretically what you're missing is the 50/50 right now. What I mean is, say PopHouse paid IM $150M today for these rights. And currently IM makes $20M annually without PH. PH "invests" $150M, to earn $10M a year from now on, doing nothing. Thats almost a 7% ROI for doing absolutely nothing. Not amazing but certainly not bad either. Then they get the opportunity to use their resources to generate even more income streams than what is brought in current state. So while it might not appear insanely lucrative, it's also not a bad investment at all with a lot of upside. PopHouse prob wins on longevity, old dudes cash in on the immediate

They've sucked for a while now, incoming disintegration

DON'T WANNA BE HERE

@nash after sitting on it a couple days, in maiden (and previously slipknot's) case it kinda hit me how incredibly valuable their branding is for selling t-shirts. like what artist sells more t-shirts than iron maiden? nirvana, the stones, metallica, 2pac? anyone else?

when a metal band does this i have to imagine its the majority of the incentive from the firm's perspective. as long as the kardashians of the world keep wearing their shirts and other clothing lines ape the font they'll print money forever. there isn't nearly enough album sales/streams to gain at this point and the music is too inaccessible to license with any reliability... all that just seems like icing on the cake.