William Omar Landrón Rivera (born February 10, 1978), known by his stage name Don Omar, is a Puerto Rican singer, songwriter, and actor. He is
sometimes referred to by his nickname El Rey ("The King"). Along with Daddy Yankee and Pitbull, he helped popularize reggaeton during its mid-2000's
boom. On September 1, 2017, he announced that he will retire after a series of concerts at the José Miguel Agrelot Coliseum in Puerto Rico.
