Review Summary: Dance goes... Cross genre?
The Bloody Beetroots are an Italian electro duo formed by producer Bobby Rifo and DJ Tommy Tea. And there is nothing subtle about these two. To make this point more obvious, on their MySpace they state themselves as thus:
Close your eyes and imagine, if you will, the bastard son of the Misfits and Daft Punk. As gruesome as the act of conception may appear, the union would generate the most grandiose of offspring. A formidable force, not unlike the Bloody Beetroots. And that statement couldn’t ring more true. The Bloody Beetroots mix hard electro beats, with some of the most outlandish extras you could possibly think of. The album also boasts guest appearances by The Cool Kids, Justin Pearson (The Locust, Head Wound City), Ed Banger artist Vicarious Bliss, and many more.
In 2008, the pairs EP went extremely well with the iTunes market but it has been the remix work and large club gigs that have seen them rise to fame. The pair has ripped through Europe, Asia and the US with ridiculously abrasive electro and house and their debut effort shows that they are formidable producers, in their own right.
Romborama is the Bloody Beetroots first full length attempt, and they do it with quite an amount of style. They make some of the most brain-jarring electro that a 3am club crowd would appreciate with open arms.
The Bloody Beetroots stick to a similar formula, armed with an infectious supply of beats
Romborama injects thunderous grooves and chaos into the listeners ears. The biggest surprise on here is the track they've put together with hip hop duo, Cool Kids, ‘Awesome’. While you'd suspect the collaboration would be a train wreck, it's actually one of the album's highlights as well as the first single. Though the contradiction in music doesn’t end there, Bobby Rifo was a student of classical composers, and the influence of this is obvious throughout numerous tracks on
Romborama. The thought of classical mixed with electro just doesn’t seem to sink in well, but make no mistake, no matter what is combined, The Bloody Beetroot’ main objective is to create the perfect dance floor album, and each track to be covered with heavy beats.
While it may be a dance floor album, The Bloody Beetroots successfully mix large amounts of genres into one album and have gained a large amount of radio play. With mainly only standout tracks
Ramborama doesn’t quite flow like it should and the rest is somewhere between Justice and an insane Italian night club powered by meth. But hell, it’s a dance album.