definitely a genre I've plumbed.
All those mentioned are great and tie into the genre.
The Swirlies - Blonder Tongue Audio Baton (one of me absolute favorites)
Swervedriver - Mezcalhead (showing a bit of the extremes of the genre)
Moose - XYZ (a great shoegaze band turned UKpop, just with a very nice sweeping clean sound
absolutely love The Pale Saints
The Telescopes I'd been turned onto recently and they have a sort of bluesy touch to their instrumentation giving it a truly clean shimmer. Clearly showing the imperatives between bands that predominantly use effects to shape their sound vs. bands that work their sound in-studio...and MBV being a great bridge for that moat. Sonic Youth can be considered shoegaze in one way or another.
Radial Spangle - Syrup Macrame (great shoegaze album with a slightly mushroomy ambiance instilled in the production)
http://www.youtube.com/watch?v=4YSzW8hwHfs a pop gem.