Oh yes, I can dig this. Give me indie-pop made solely with hooks and blow ‘em up. Cut the beat so they stick in your head. Give that familiar indie-wail a little swagger. The lyrics? They weren’t that important anyway. Make them vague and sexual enough to blend into the song, but give me a lyric or two to hold on to. “One love one house/ no shirt, no blouse”? That’ll do.
The Neighborhood have of yet released only two songs, which makes it difficult to say if they’ll blow up the way “Sweater Weather” demands to blow them up, but here’s hoping. “Sweater Weather” is a masterfully done series of ear worms, bridging RNB and indie-folk-with instantly recallable pop-hooks, the kind of genre mish-mosh that likes to explode. It’s simply too irresistible for some company looking to corner the grad-student demographic to not nick the song’s phenomenal chorus for an ad. If that doesn’t sound appealing, I don’t blame you. But if indie-pop with this much potential mass appeal is this good, I’m totally okay with it.