Craig Mack (born May 10, 1971) is a rapper hailing from Long Island, New York who achieved moderate sucess on Puff Daddy's Bad Boy Records. He released "Project: Funk da World" in 1994 which was met with much commercial success based on the single "Flava in Ya Ear." His popularity soon declined due to fellow Bad Boy record mate The Notorious B.I.G. and the montrous sucess of his debut "Ready to Die." He released "Operation: Get Down" in 1997 and then vanished from the music scene.